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World Diabetes Day is Launched in UAE by Novo Nordisk

UAEA awareness campaign in the is managed by , the healthcare company and world leader in diabetes care, and was launched on Monday, November 14 to highlight the World Diabetes Day. Novo Nordisk‘s campaign has a major participation in UAE because the country has one of the world’s highest prevalence of diabetes.

Novo Nordisk is firmly committed to defeating diabetes and we are confident that by working closely with our partners in the government and private sectors, we can overcome this disease in our lifetime. The UAE is a particularly important focus area for our fight against diabetes because of the high incidence of diabetes in the country. According to statistics from the UAE Ministry of Health, one out of five persons in the country suffers from diabetes and we believe that this figure will continue to rise if we don’t take immediate action. We believe that we can reverse this trend and make a huge difference in helping people overcome this debilitating disease by inspiring hope and delivering real solutions that fit the lifestyle of people in the UAE and across the region,” said Mads Bo Larsen, Vice President for Novo Nordisk’s Africa, Arabian Gulf and India Offices.

Novo Nordisk invests annually 500 million Euros in R&D expenditure to fight diabetes. Basic and discovery research, preclinical and clinical development, production and delivery of drug substance, regulatory, quality, licensing, patenting, and bioethics are some areas that contain more than 30,000 employees worldwide with more than 3,500 people working on R&D. Long- and rapid-acting modern insulin (insulin analogues), a premixed range of both long- and short-acting insulin, and a prandial glucose regulator for type 2 diabetes are some diabetic products that the company generates.

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